Protecting Franchise Goodwill: What You Need to Know

Speaking Engagement

Jennifer Brevorka was joined by Kate Byers and Alison Hayman on April 3 for a luncheon session on "Protecting Franchisor Goodwill: What You Need to Know." 

Hosted by the Canadian Bar Association, the session discussed the challenges in providing harm to franchisor goodwill in termination-related legal disputes, and how best to use expert witnesses to value goodwill for damage claims.


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